Since 2011, THE BLUES, a new fashion brand was launched in Vietnam and quickly touch the customer taste, especially the youth. With the stylish designs, THE BLUES become the first choice of many young people and popular as well as its prestigious brother brand, BLUE EXCHANGE.

We are the leading specialty retailer offering clothing with over 300 retail stores from the North to the South of Vietnam and spreading its wings to Singapore, Indonesia and Malaysia.

Our potential customers from USA, EUR recognize our products for its quality, uniformity and the most competitive price.


We are a big group of manufacturings with over 7,000 employees, able to produce all kinds of clothes, from Men’s and Ladies’ fashion to casual wear and Kid’s wear. Our main products are Jeans, Shirts, Knit, Jacket, …

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10am - 10pm